JanRains Universal Login Widget to Drive OpenID Adoption and Usage JanRains Universal Login Widget to Drive OpenID Adoption and Usage Release Date: April 21, 2008 Teaser: JanRain introduces ID Selector, a universal login widget that elegantly manages OpenID sign-on in one compact, intuitive, configurable format, while accelerating the overall adoption of OpenID. April 21, 2008 – (Portland, OR) JanRain, the developers of myOpenID (www.myopenid.com) and an extensive suite of OpenID open source libraries, announces the launch and availability of ID Selector™. This universal login widget elegantly manages OpenID sign-on in one compact, intuitive, configurable format. ID Selector enables a simple, one-click login experience on any OpenID enabled website, diminishing forgotten password frustrations and costs while accelerating the overall adoption of OpenID. In addition, the ID Selector accommodates any OpenID provider, including AOL, Blogger, claimID, Flicker, LiveJournal, myOpenID, Technorati, Verisign, Vidoop, Vox, Yahoo, and many others. “The ID Selector is what website operators and OpenID users have been demanding,” said Brian Kissel, JanRain’s CEO. “They’ve been asking platform developers to devise a better way to harness the potential of OpenID by creating a simpler, more intuitive user-experience.” For websites already enabled, ID Selector can be installed before the “next forgotten password customer call has been resolved.” Happy Site Visitors, More Registered Users ID Selector is the most consumer-friendly OpenID tool available to website operators. The widget-based tool can quickly increase OpenID usage and login success rates, while enabling a better user experience on more than 11,000 OpenID-enabled websites. Helpdesk services firm Axios reports that 40 to 50 percent of customer helpdesk calls are associated with forgotten passwords, with an average cost of $25 to resolve, according to the Mega Group. Additionally, converting website visitors to registered users can increase considerably by implementing OpenID. Scott Kveton, vice president of open platforms for Confident Technologies and an ID Selector distribution partner, observes that “widespread adoption of OpenID is disadvantaged by usability concerns but JanRain’s easy-to-use universal login widget is a great step forward in that respect.” Brand Reach and Customer Loyalty For website operators who want to further extend their company’s brand, JanRain also offers OpenID enablement and provisioning platform solutions that create a branded and seamless OpenID experience. OpenID solutions include integration services, robust security features, enhanced customer data support, as well as SSL certificate and InfoCard integration. Pricing and Availability ID Selector is free for websites already accepting OpenID login and can be downloaded at www.idselector.com. JanRain also offers turnkey solution packages to OpenID-enable websites and provision client-branded OpenIDs. About JanRain The Janrain Customer Identity and Access Management platform helps brands build a unified view of their customers across all devices by collecting accurate customer profile data to power personalized marketing. The proprietary platform encompasses social login, registration, customer profile data storage, customer segments, customer insights, single sign-on, and engagement. Janrain powers customer identity management for brands like Pfizer, Samsung, Whole Foods, Fox News, Philips, Marvel, and Dr Pepper. Founded in 2002, Janrain is based in Portland, Oregon, with offices in London, Paris, and the Silicon Valley in California. For more information, please visit www.janrain.com and follow @janrain.