Janrain Launches Support for Google+ Sign-In April 2, 2013 by Michael Olson identity provider, mobile, social login The introduction of Google+ in 2011 has amplified a diverse and rapidly evolving social networking landscape. With more than 500 million members and a seamless integration with popular Google services such as Gmail, Android, Google Calendar, YouTube, Google+ has rapidly become one of the leading social networks on the web. That’s why we’re excited today to launch a new integration with Google+ Sign-In. With this product launch, Janrain customers can streamline the registration process for Google users, and gather additional profile data to better engage with and improve their experience. Here is a run down of what’s new: Simple, secure login Google+ Sign-In helps improve registration conversion rates by offering a convenient and secure way for visitors to sign up on your site. We’ve made it really easy for websites to get up and running with Google+ Sign-In via Janrain Engage Social Login. Gather Additional Public Demographic Information In addition to a verified email address and a first and last name, users can now choose to share additional information from their Google+ profile when they log in to your site. Collect demographic and psychographic data such as gender, location, birthdate, interests, work history, education history, relationship status, profile photo and any other information made public within the user’s Google+ profile. Access Google+ Social Graphs Google+ Sign-In enables users to provide access to their Google+ circles of friends. Utilize this social graph information to let users discover what their friends are up to on your site, interact with friends, and surface content recommended by friends. Drive Adoption of Android Apps Let your website users instantly download and install your mobile or tablet app to their Android device. Your users with Android devices don’t need to visit the Google Play store to install your Android app – instead, you can easily prompt them to do so in a single click when they sign in to your site with their Google identity. You are invited to check out Google+ Sign-in on NPR, HSN and several Universal Music Group artist websites, including LadyGaga.com, Eminem.com and JustinBieberMusic.com. The team at Janrain has been hard at work, and we are excited to offer the benefits of Google+ Sign-In to you. As always, your feedback is welcome.