Webinar: Leverage Social Media in eCommerce with Janrain Solutions August 2, 2011 by Katie Keenan ecommerce The intersection of social media and eCommerce has led to fundamental shifts in consumer behavior. Shoppers today have shorter attention spans, are more savvy, and rely on their friends and networks more than ever for product recommendations. To achieve maximum return on eCommerce investments, retailers must go beyond Twitter or a Facebook page and leverage social tools directly on their websites. To shed light on these topics, join us for a 30-minute webinar this Thursday, August 4th at 10:00 AM PDT. We will discuss how Janrain’s solutions for social login, social sharing and profile data storage are helping retailers reduce shopping cart abandonment, expedite customer acquisition, and drive sales through personalization and online word-of-mouth. We hope to see you on the webinar!