Driving Personalization with Customer Profile Data

Previously we’ve shared examples of how companies tap into the data well of consumer social profiles to gain deeper customer intelligence. The next step is to look at how you can refine customer data to fuel your programs. A lot of our customers are doing great things and we’re going to share how they’re using the data to understand, segment and activate their customers.

In this webinar you will learn how to:

  • Optimize your email marketing program
  • Create valuable and personalized customer experiences
  • Improve the effectiveness of social media campaigns
  • Find and encourage your brand advocates
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