Reward Your Customer, Reward Yourself June 14, 2012 by Gina Rau ecommerce, game mechanics Last month we proudly announced a new partnership with a leader in providing loyalty and rewards programs to the retail industry, 500friends. What this means is that retailers can make it easier for their shoppers and customers to engage with them while building loyalty, increasing registration conversion and decreasing cart abandonment. All critical goals that lead to increased online sales, right? To celebrate our partnership, we are participating in 500friends’ The Win/Win Challenge where they will reward $25,000 or 1,000,000 airline miles to the online retailer that leverages their LoyaltyPlus product to create the best customer experience. Ready to enter? Here’s what to do: 1. Learn about 500friends’ LoyaltyPlus and the benefits you can expect when you combine loyalty marketing strategies with social features 2. Check out the official rules for The Win/Win Challenge 3. Sign up to win! Want to earn extra points towards a win? Integrate Janrain social login, which they make easy to do, and earn bonus points! Your customers will be happy you did since social login is preferred by 77% of consumers and is fives time faster than traditional registration. Now that’s a win-win!