Customer data is only actionable when you can access it securely and easily within and across your marketing ecosystem. But when most of the systems you rely on are generating data that remains siloed, you’re unable to leverage it to create continuous and personalized customer experiences.
Your customer data is the key to marketing effectiveness, and the lifeblood of your organization. The Janrain customer identity management platform collects and stores your most important identity data all in one place, and makes it accessible to every system that needs to use it. We offer pre-built connectors and APIs to connect your data with ESPs, DMPs, personalization engines, and more. And our Customer Insights capability provides a visual display of your customers for even deeper understanding.
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Janrain provides everything you need to collect, store, and analyze customer data all in one place, as well as the ability to use leverage that data across your technology ecosystem, for more personalized and effective marketing experiences.