Engagement

Business Challenge

Behind every customer relationship is series of touchpoints and interactions with a real individual. But what do—and should—those interactions look like? What do your customers want, and where are they spending their limited digital time? More importantly, what are your customers doing right now, and what can you do to be a part of that conversation? In order to build strong relationships that last, you need an engagement strategy that allows your customers to engage with your content, on their terms, at every touchpoint. Creating truly compelling experiences that keep them coming back is challenging.

Our Solution Approach

Janrain helps drive engagement wherever your customers are interacting with you and your content, with an industry-leading scope of platform capabilities including commenting, live chat, social aggregation and curation, polling and more. We drive meaningful engagement across digital experiences and screens, while generating and collecting powerful behavioral data that enables deeper customer insights. With so much rich data at your disposal, you can further personalize customer interactions , and drive even deeper and more frequent engagement with your best customers. Our customer identity management platform makes that virtuous cycle possible.

Featured Customers

How the Janrain Platform Promotes Engagement

Our platform includes a broad selection of powerful engagement capabilities that drive customer registration and ongoing interaction across devices and channels. As your customers engage, we collect rich behavioral data that enables even more compelling experiences with your brand and content.

  • Engagement Capabilities
    Drive engagement anywhere your customers are - including your websites and social networks. Enable your registered customers to interact with the digital experiences you’ve created for them via on-site commenting, live chat and more. Aggregate content from social channels back on your website. Your customers can also share content to multiple social networks.  Learn More »
  • Registration
    In order for your customers to engage with your digital experiences, they first need to register. Customizable forms that can be used with any engagement application—from comments, to newsletters sign-up, to contest entries and more. Gather valuable first-party data about your customers. Make login quick and easy, to keep your customers focused on engaging with you.  Learn More »
  • Social Login
    Log in to your engagement applications using a social network. Reduces friction in the registration and login process to keep your customers focused on engagement opportunities.  Learn More »
  • Data Integrations
    Janrain works with any engagement application on the web, iOS or Android. Simple integrations to the most popular commenting, gamification, ratings and reviews, community forums, and more.  Learn More »
  • Single Sign-On
    Manage identity across multiple websites and subdomains so your customer can engage in multiple locations easily.  Learn More »
  • Customer Insights
    Understand who is engaging on your websites. Create rich segments of your audience based on the data in their customer profile to visualize who is engaging, how often, and how frequently.  Learn More »
  • Profile Data Storage
    Effective engagement means more registered customers and more profile data. Having a robust and safe solution for storing this data is important. Additionally, appending the data from the social profile with additional insights gleaned via progressive profiling events allows for richer profiles and deeper insights  Learn More »
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