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Janrain Best Practices Webinar – Improving Online Registration to Drive Revenue

By Michael Olson | Posted on September 09, 2010

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Many online businesses struggle to convert anonymous visitors to a registered user, fully leverage rich user profile information, and create monetization and engagement opportunities. In a fiercely competitive marketplace, it has become critical to optimize your online presence and provide reasons for people to sign-up and spend more time on your site. Fortunately, there are simple ways to grow your online audience and drive ROI.

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On Thursday, September 16th at 9:00am PDT, we will be hosting a 45 minute webinar to provide tips and best practices on how to:

  • Boost engagement and monetize users through content personalization
  • Provide compelling incentives to turn more anonymous visitors into active members on your site
  • Collect rich user profile data without sacrificing conversion rates
  • Leverage the social networks on your site to facilitate member acquisition

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About the author

Michael Olson

Michael Olson

Senior Product Marketing Manager

Michael Olson joined Janrain more than five and a half years ago and has experienced the explosive growth of the digital marketing technology landscape. Previously, he managed demand generation programs at Janrain. Currently, as the Senior Product Marketing Manager, Michael drives go-to-market strategy for product launches as well as positioning and messaging to communicate the value of customer profile management solutions to companies. Michael's writing has been featured in publications such as GigaOM, Adotas and iMedia Connection.

View all posts by Michael Olson