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Janrain Offers Digital and Social Media Strategy Services

By Katie Keenan | Posted on May 26, 2011

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Today, we announced the launch of social media consulting services. Our service offering is designed to enhance and extend Janrain’s product solutions and leverage identity to drive business value for its clients and partners.

Based on our powerful infrastructure to manage user identity and social graph data, we have a strong understanding of best practices for increasing user engagement; personalizing site experiences for individual users; and maximizing ROI for social media initiatives. As a result, it made sense to offer our expertise to organizations that are interested in maximizing the value of social networks to drive their own business objectives.

Marketers, developers, and channel strategists can work with Janrain’s Digital and Social Media Strategy team to:

  • Integrate social media experiences into their web properties
  • Define their primary social media objectives
  • Implement effective social media campaigns and initiatives
  • Leverage the wide range of social data to drive performance metrics
  • Connect social media analytics to top line revenue, and bottom line profitability

We’re excited to offer consulting services that combine our unique expertise on user management and social graph integration, with our experience driving engaging social experiences.

This new service offering augments Janrain’s ability to improve key website metrics with its SaaS offering for social login, sharing and profile storage. Click here for more information about digital and social media strategy services.

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About the author

Katie Keenan

Interactive Marketing Manager

A true geek at heart, Katie works behind the scenes on Janrain's website and social media strategy as the interactive marketing manager. Katie has more than 10 years of experience building websites and managing online communities in media, retail, technology, law and the nonprofit sector. Her passion: to get rid of the clutter and help to improve efficiencies across the web to spark online engagement.

View all posts by Katie Keenan