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Janrain RPX Enables Publishing to Google Buzz

By Michael Olson | Posted on June 10, 2010

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Update: We have temporarily disabled support for Google Buzz functionality while we work with Google on improvements to the user experience. Google’s roadmap includes implementing Google Buzz scopes for the OAuth Hybrid. This support will create a more graceful login experience. Please stay tuned and look for updates on the Janrain UserVoice forum.

Google today announced API support for publishing to Google Buzz. Built right into Gmail – where you already communicate with the people you care about – Google Buzz allows longer posts and rich media attachments and enables users to view shared videos and photos inline. Through our participation in the Buzz API program, I am happy to announce that JanRain customers now have the option to engage this social network by allowing users to publish activity on your site back to their Google Buzz followers.

JanRain customers can deploy Google Buzz on their website in one of two ways – by simply dragging and dropping Google Buzz as a provider on RPX’s social publishing widget or by leveraging our API wrapper for custom UI implementations.

google buzz screenshot

JanRain RPX social publishing widget with new support for Google Buzz

JanRain customers DivineCaroline and Qype have rolled out publishing support for Google Buzz.

DivineCaroline, the flagship site of Real Girls Media Network, Inc. is an online community that enables members to easily submit and automatically publish their thoughts and stories.

“Low barriers to user registration and participation in the community on DivineCaroline are very important to Real Girls Media. We also want to enable our users to easily share their writing on other social sites such as Google Buzz. We are delighted that JanRain enables us to provide these features cheaply, easily and in a timely manner, as well as continues to be on the forefront of driving open standards,” said Thomas Kudrycki, co-founder and EVP of Technology at Real Girls Media.

divinecaroline google buzz

DivineCaroline’s user interface for posting a comment to Google Buzz or Facebook using JanRain RPX

Qype is Europe’s largest user-generated local review site, with sites in 10 countries and 7 languages, and mobile apps on most major platforms.

“It’s really important for our users to be able to publish their content to as wide an audience as possible, and using RPX, we make that very easy for them. Both sign-up and sharing are now one-click experiences, and it’s great to easily bring this to our iPhone application too,” said Phil Chambers, CTO at Qype. “We will roll out public publishing support for Google Buzz on May 20.”

qypw google buzz

Qype’s user interface for publishing a review to up to 5 social networks, including Google Buzz, using JanRain RPX

Both sites enable their users to either register or login with a third party identity such as Google, Facebook, Yahoo, Twitter and leave a comment on a post. The users are then prompted to publish comments to a social network with a single click.

In addition to posting activity updates to Google Buzz, the release of the API also includes support for searching on activity feeds by latitude, longitude and radius and liking or unliking an activity. Over the next few months JanRain will be releasing features that allow websites to take advantage of the rich feature set around Google Buzz activity streams to build personalized and engaging experiences for their end users.

Lastly, the Google Buzz API has resulted in the adoption of community-developed protocols, formats, and standards for sharing and consuming social content on the web, including ActivityStreams, Atom, AtomPub, JSON, OAuth, PubSubHubbub, MediaRSS, PortableContacts, and more. This is a huge win for the open standards community.

Vidya Shivkumar
Director, Product Management

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About the author

Michael Olson

Michael Olson

Senior Product Marketing Manager

Michael Olson joined Janrain more than five and a half years ago and has experienced the explosive growth of the digital marketing technology landscape. Previously, he managed demand generation programs at Janrain. Currently, as the Senior Product Marketing Manager, Michael drives go-to-market strategy for product launches as well as positioning and messaging to communicate the value of customer profile management solutions to companies. Michael's writing has been featured in publications such as GigaOM, Adotas and iMedia Connection.

View all posts by Michael Olson