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Supercharge Content Discovery and Referrals with Social Sharing to Reddit and Tumblr

By Michael Olson | Posted on August 28, 2014

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We are excited to announce the launch of Reddit and Tumblr to Janrain Social Sharing. Starting today, you can easily add Reddit and Tumblr to your Janrain Social Sharing implementation and enable your visitors to share their favorite content with these popular destinations.

Sharing with Reddit and Tumblr helps put your great content to work for you by enabling consumers to share and create posts from your content with a single click. The result is improved awareness and word of mouth marketing across two networks with a combined audience of more than 450 million monthly visitors. Even better, because posts on Tumblr and Reddit are fully indexed within search engines, social sharing to these networks can ignite your search engine rankings and SEO success.

The addition of social sharing for Reddit and Tumblr adds to a strong list of social networks Janrain supports, which also includes Facebook, Twitter, Pinterest, LinkedIn, Google+, Gmail, Yahoo, QQ, Tencent Weibo, Mixi, and XING.

When your site visitors share to Reddit, content is submitted for other Redditers to vote up or down, comment on, save, and click-through back to your site.

Reddit share

Live chat with Robbie Williams

Similarly, content shared to Tumblr—where members publish 95 million posts per day— will generate a new post on the sharer’s blog. Shared text and media is fully customizable and includes referral links back to your site.

robbie williams post

share on tumblr

reddit live chat with robbie williams

The addition of Reddit and Tumblr gives you an easy way to foster content discovery and distribute your valuable content across two very large and highly-engaged communities.

Social sharing for Reddit and Tumblr is now available to all Janrain customers, adding to this year’s launch of our next generation of social sharing with support for Google+ and Pinterest. To get started, visit our developers site and follow the step-by-step instructions on the page.

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About the author

Michael Olson

Senior Product Marketing Manager

Michael Olson joined Janrain more than five and a half years ago and has experienced the explosive growth of the digital marketing technology landscape. Previously, he managed demand generation programs at Janrain. Currently, as the Senior Product Marketing Manager, Michael drives go-to-market strategy for product launches as well as positioning and messaging to communicate the value of customer profile management solutions to companies. Michael's writing has been featured in publications such as GigaOM, Adotas and iMedia Connection.

View all posts by Michael Olson