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Janrain Appoints Alan Elliot VP of Worldwide Sales and Alliances

Industry Leader in Identity Management, Cybersecurity and Network Infrastructure To Lead Global Expansion in CIAM Market

PORTLAND, OR (August 8, 2017) – Janrain®, the company that pioneered the Customer Identity and Access Management (CIAM) category and market leader in Privacy by Design, today announced the hiring of Alan Elliot to serve as the company’s vice president of worldwide sales and alliances. Elliot brings more than 25 years of senior-level experience selling to Global 1,000 companies on behalf of identity management, marketing technology, and most significantly cybersecurity enterprises—an extensive and diversified background that aligns well with Janrain’s core offerings and a needed shift in focus around security.

Elliot will lead Janrain’s global efforts to strengthen its leadership position in a market that is expected to see triple-digit growth—the Identity and Access Management market will grow to $14.82 billion by 2021, according to MarketsandMarkets. CIAM sits at the axis point where cloud computing enabled identity will scale digital application development time-to-value, marketing technology effectiveness, data and analytics ROI, and an improved ability to secure the consumer’s most important asset–their customer identity.

Global brands need a way to provide their customers a secure and seamless experience across all digital channels, including traditional web and mobile, as well as the many new internet-connected “things” proliferating in the mainstream marketplace. Moreover, brands need a way to get to know their consumers deeply in a way that adheres to tighter privacy and data governance restrictions worldwide, so that they can continue to drive deeper engagement without incurring massive penalties.

“In 2009, analysts were defining cloud computing. Now the global 3000 are all driving a cloud-first strategy,” said Elliot. “In 2017, I believe these same companies are becoming ‘identity-first’, embracing a consumer identity strategy that makes CIAM indispensable in our highly digital and connected world. Janrain was first to market with CIAM and continues to offer the best identity solutions for enterprises that seek scalability with the cloud, higher levels of security, and mission-critical capabilities.”

Janrain pioneered the CIAM category in 2002 and today provides an easy multichannel experience for 1.5 billion online customer accounts on behalf of more than 3,500 companies, including Pfizer, Samsung, Whole Foods, Consumer Reports, Hershey’s, McDonald’s, Philips, Marvel and Dr Pepper.

Prior to joining Janrain, Elliot served as senior vice president of worldwide sales at cybersecurity software company PAS. This followed leading North and Latin America sales as vice president of sales for Fidelis Cybersecurity. He has also held sales leadership positions for APAC and Latin America markets for Proofpoint, a provider of SaaS and on-premises solutions for email security, archiving and data loss prevention, and Critical Path, a collaboration and identity management software company.

“Janrain has the tools to help brands navigate the tightrope of delivering a painless, highly personalized digital experience in an increasingly strict regulatory environment, and Alan Elliot has the unique skillset needed to turn this into value for enterprises,” said Jim Kaskade, CEO of Janrain. “We look forward to benefitting from his security focus, coupled with his well-rounded experience including marketing technology and identity management.”

About Janrain

Founded in 2002, Janrain pioneered Customer Identity and Access Management (CIAM) and is widely recognized by industry analysts as a global CIAM leader. The Janrain Identity Cloud® provides identity management, security and activation solutions that enable seamless and safe customer experiences across their digitally connected world, while providing enterprise organizations with deep customer insights. Janrain’s identity capabilities include social and traditional login and registration, single sign-on, customer profile data storage and management, customer segments, customer insights and engagement solutions. The company powers brands like Pfizer, Samsung, Whole Foods, Fox News, Philips, McDonald’s and Dr Pepper. Janrain is based in Portland, Oregon, with offices in London, Paris and Silicon Valley. For more information, please visit and follow @janrain.