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Adform is one of the world's largest private and independent advertising technology companies and is best known for its seamlessly integrated DSP, DMP, and Ad Server. Janrain’s integration enables marketers to collect first-party demographic, psychographic and behavioral customer profile data and synchronize that data with Adform. By combining Janrain with the customer and audience data via Adform, marketers can implement personalized marketing campaigns across all channels and deliver better results and higher marketing ROI.
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