The goal for sports and entertainment brands is to keep audiences on the edge of their seats – and make sure the entertainment never ends – by giving fans the exciting content that will keep them coming back for more.
The Janrain Identity Cloud is the first choice of leading sports and entertainment brands. It helps you transform your audience into unique individuals, each with their own preferences and interests. Our platform lets fans engage with your content on any device and on any social network, and helps bring their conversations back to your digital properties. As entertainment consumption becomes more personalized, Janrain stays ahead of the curve to make sure you are, too.
“The new social login capability for Madison Square Garden accounted for 25% of new registrations, which translates from an average of 200 registrations a month to 200 registrations a week within the first three months.”
Easily acquire and recognize fans across all your sports and entertainment properties with an omnichannel registration and access management solution that increases conversions and improves customer experiences.
Combine demographic data with behavioral and personal preference insights on fan interactions with your sports and entertainment brands. Managing identities centrally creates a richer view of customer data that can increase revenue and fan loyalty.
Centralized, usable and secure customer data is at the core of the value that Janrain delivers to our clients. We work with sports and entertainment brands to integrate customer profile data into your technology stack and provide real-time fan data to your entire ecosystem.
Ensure your brand’s reputation with comprehensive authentication, access management and data governance features. Janrain adheres to the strictest security and privacy best practices in the CIAM industry.
“Every artist wants to know who their fans are and provide a more personalized experience for them on their website. Social profile data that is actionable allows us to impact each visit like never before.”
Our enterprise sales team is available for consultations at every step of your sports and entertainment customer identity management journey.Contact us